Who drinks Zima?

the Coors Brewing Company
Zima Clearmalt is a clear, lightly carbonated alcoholic beverage made and distributed by the Coors Brewing Company. Introduced in 1993, it was marketed as an alternative to beer, an example of what is now often referred to as a cooler, with 4.7–5.4% alcohol by volume….Zima (drink)

Why did they discontinue Zima?

The company apparently felt this was too great a cost to bear, and Zima was discontinued in October of 2008 everywhere other than Japan, according to The Daily Meal. In 2017, Business Insider reported that, hoping to capitalize on ’90s nostalgia, Zima was coming back for a limited summer release.

Is Zima the same as white claw?

On June 2, 2017, MillerCoors announced a limited release of Zima for the U.S. market. It was sold again in the U.S. in summer 2017 and summer 2018, and did not return in 2019. White Claw Hard Seltzer is an alcoholic seltzer water beverage manufactured by Mark Anthony Brands International. White Claw is Zoomer Zima.